MSD was founded by Megha Desai, an advertising executive who grew tired of the boxes the industry and traditional agencies forced on their clients and talent. Each journey to finding one’s voice is unique, and cannot be approached in the same way.
At MSD, we approach each challenge with a fresh perspective and we build the best team needed to get
the job done.
Areas We Love:
– Brand Development + Evolution
– Content Strategy + Development
– Branded Entertainment
– Partner Evaluation + Management
– Social Media Strategy + Execution
– Start-Up Brand Planning + Development
– Artist Brand Development
||Megha Desai, founder/principal at MSD, has expertise in many areas of communications after over a decade in the industry, including brand development, advertising, integrated marketing, branded entertainment, marketing and content strategy, and business development. Megha’s experience comes from her work at some of the best communications companies in the world, including Bartle Bogle Hegarty NY, Wieden + Kennedy NY, OgilvyEntertainment, and Anomaly. She further developed her expertise by working for several political campaigns, as well as advising start-ups and non-profits. Megha currently is on the advisory board of several start-ups and a Jr. Board Member for Columbia University’s Community Impact. She is also the Director of the Desai Family Foundation. Megha holds a B.A. in Economics from Barnard College of Columbia University in the City of New York. She’s originally from Boston and is an avid Patriots fan and skier. Megha has studied classical and semi-classical Indian singing and continues to sing today.